there is so much to it...
Setting clear goals, managing your time ( specially your business time and your family time) having a positive mindset towards your business, understanding your customer, selling, use of social media for your cake business and teaching your craft is all as important as flour , sugar and eggs. If someone had told me this when I started my cake business 16 years ago, it would have saved me a lot of stress, and made my business way more successful in less time. I am only sharing with you what have worked for me , from a very personal and down to earth perspective. I am here to help you and to tell you that you can be part of a very big and international cake community, put your name out there, not being stressed with time and working hours and even participating on cake collaborations and competitions to one day be that cake artists featured in cake magazines or teaching on international events, just like me.
You'll join a community of positive, creative cake artists from around the world who know that is all about working together. You'll hear positive stories from other cake artists who made an impact in the international cake decorating world .
I am Cristina Arevalo , your host.
Welcome to The Art Cake Coach podcast!